
I’m Swapna Thavidaboyna, UIUX Designer from Coventry, United Kingdom.
As a self-taught UX/UI designer with an engineering background and over 8 years of experience, I am passionate about creating user-centric solutions for complex problems. My expertise spans the entire UX design process, from requirement gathering to testing, and I have a strong background in finance, self-development, ecommerce, process tools, and marketing websites.I have worked on a diverse range of projects, both B2B and B2C.
I leverage advanced AI tools like Khroma, Jasper, Adobe Firefly, Galileo AI, Design AI, Uizard, Midjourney, and DALL·E to deliver exceptional user experiences and data-driven insights. My empathetic nature, commitment to usability, and proven ability to work effectively in agile and remote environments make me well-equipped to tackle any design challenge. I am always looking to expand my portfolio, enhance my skills, and make an impact through my design work.
I leverage advanced AI tools like Khroma, Jasper, Adobe Firefly, Galileo AI, Design AI, Uizard, Midjourney, and DALL·E to deliver exceptional user experiences and data-driven insights. My empathetic nature, commitment to usability, and proven ability to work effectively in agile and remote environments make me well-equipped to tackle any design challenge. I am always looking to expand my portfolio, enhance my skills, and make an impact through my design work.



Qualifications
My education
MA Graphic Design
Coventry University
Coventry, England, UK 2021-2022
ProjectLink: https://www.figma.com/file/jsArhlG91TKCH1knj0Q7U3/Case-Study?node-id=0%3A1
A Research-Led Design course that taught me how to execute a design project and research from an initial to a final stage. The core units were:
A question of Research: Developed a mobile application about "This project investigates how can food growing (UGrow) app be used to build an impact to create a resilient food system that confronts UK food insecurity by green and sustainable graphic design" and prepare reports on a weekly basis. Prepared a final presentation to showcase my findings.
Proposal: Documented proposal for the MajorProject.
Resolution: Presented the final artefact.
Contextual Report: 3500 words report to explain all design phases the project has passed through until the outcome.
A Research-Led Design course that taught me how to execute a design project and research from an initial to a final stage. The core units were:
A question of Research: Developed a mobile application about "This project investigates how can food growing (UGrow) app be used to build an impact to create a resilient food system that confronts UK food insecurity by green and sustainable graphic design" and prepare reports on a weekly basis. Prepared a final presentation to showcase my findings.
Proposal: Documented proposal for the MajorProject.
Resolution: Presented the final artefact.
Contextual Report: 3500 words report to explain all design phases the project has passed through until the outcome.
B.Tech in Electronics and Communication Engineering
Malla Reddy Institute of Technology and Science
Hyderabad, Telangana, India 2014 - 2016
TECHNICAL
Skills & Tools
Skills
Design& Research: User Research, Information Architecture, Wireframing &Prototyping, UX Design, Accessibility (Google Certification), Graphic Design,Typography·
Brand& Communication: Brand Identity Design, Layout & Editorial Design,Visual Communication, Infographics, PowerPoint Presentations, Motion Graphics,Video Editing·
Marketing& Strategy: Marketing Strategy, Pattern Making, Team Management· Data& Analysis: Data Cleaning, Statistical Analysis, A/B Testing, DashboardCreation
Brand& Communication: Brand Identity Design, Layout & Editorial Design,Visual Communication, Infographics, PowerPoint Presentations, Motion Graphics,Video Editing·
Marketing& Strategy: Marketing Strategy, Pattern Making, Team Management· Data& Analysis: Data Cleaning, Statistical Analysis, A/B Testing, DashboardCreation
Tools
Figma, Adobe Suite (Photoshop, Illustrator, InDesign, Premiere Pro, XD,Lightroom), Microsoft Office, Sketch, InVision, Blender, Miro, Notion, Apple(Pages, Numbers, Keynote), Google (Docs, Sheets, Slides), AI (like Khroma, Jasper,Adobe Firefly, Galileo AI, Design AI, Uizard, Midjourney, DALL·E, lot more), SQL,Tableau, PowerBI, Google analytics
Accolades
- Awarded as a 'Manager of the Quarter' McDonald's Restaurants, 2024
- Awarded Extra Miler Award for outstanding performance in a prestigious project worked with Franklin Templeton Investments.·
- Selectedas the 'Employee of the Year', McDonald's Restaurants, 2023
- Recognizedas the 'Employee of the Quarter', Blueberry Digital Labs, 2018